Skills & Expertise

Full-stack means exactly that. 10+ years of hands-on experience across every layer of digital marketing—from high-level strategy to writing the tracking code myself.

80+
Tools & Platforms
10+
Years Experience
9
Skill Categories
∞
Always Learning

Analytics & Tracking

Google Analytics 4

Expert

Google Tag Manager

Expert

Google Search Console

Expert

Mixpanel

Proficient

Amplitude

Proficient

Hotjar

Proficient

Looker Studio

Expert

BigQuery

Proficient

Advertising

Google Ads

Expert

Meta Ads (Facebook/Instagram)

Expert

LinkedIn Ads

Proficient

TikTok Ads

Proficient

Twitter/X Ads

Proficient

Amazon Advertising

Expert

Microsoft Ads

Proficient

Programmatic (DV360)

Familiar

E-commerce

Shopify

Expert

WooCommerce

Expert

Amazon Seller Central

Expert

BigCommerce

Proficient

Stripe

Expert

PayPal

Proficient

Shopify Plus

Proficient

Email & Automation

Klaviyo

Expert

HubSpot

Expert

Mailchimp

Expert

Brevo (Sendinblue)

Expert

ActiveCampaign

Proficient

ConvertKit

Proficient

Mailgun

Expert

Customer.io

Proficient

Intercom

Proficient

Zapier

Expert

Make (Integromat)

Proficient

CMS & Web

WordPress

Expert

Webflow

Proficient

Squarespace

Proficient

Payload CMS

Proficient

Sanity

Familiar

Contentful

Familiar

Elementor

Expert

Wix

Proficient

Social Media

Buffer

Proficient

Hootsuite

Proficient

Sprout Social

Proficient

Later

Proficient

Meta Business Suite

Expert

TikTok Creator Tools

Proficient

YouTube Studio

Expert

LinkedIn Marketing

Expert

SEO & Content

Ahrefs

Expert

SEMrush

Expert

Moz

Proficient

Screaming Frog

Expert

Surfer SEO

Proficient

Clearscope

Familiar

Yoast SEO

Expert

Rank Math

Expert

Development

HTML/CSS

Expert

JavaScript

Proficient

React

Proficient

Next.js

Proficient

Tailwind CSS

Expert

Node.js

Proficient

SQL

Proficient

Git/GitHub

Expert

Vercel

Expert

Cloudflare

Expert

Linux/Server Admin

Proficient

AI & Automation

ChatGPT/GPT-4

Expert

Claude

Expert

MidJourney

Proficient

Cursor

Expert

Custom AI Agents

Expert

OpenAI API

Proficient

Anthropic API

Proficient

Jasper

Proficient

ElevenLabs

Proficient

About expertise levels

ExpertDaily use, deep knowledge
ProficientRegular use, solid experience
FamiliarWorking knowledge, can ramp quickly

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Whether you need fractional CMO leadership, strategic consulting, or hands-on execution support—let's talk.

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