Services
From executive leadership to hands-on execution. Every engagement is tailored to what you actually need—not a one-size-fits-all package.
Fractional CMO Retainers
Ongoing partnerships for businesses that need consistent marketing leadership and execution.
Foundation
3-month minimum
Build the fundamentals. Audit, fix, clean, and establish a solid marketing foundation.
- Full audit + technical implementation
- 2 long-form content pieces per month
- Monthly reporting + analysis
- Basic backlink outreach
- GA4 + GTM setup & optimization
- Biweekly strategic check-ins
Growth
Recommended
Own the growth engine. SEO, content, conversion optimization, and full funnel management.
- Everything in Foundation, plus:
- 4 content assets per month
- Advanced backlink building
- Local SEO optimization
- Funnel analysis & CRO
- Monthly executive dashboard
- Quarterly lead magnet or guide
CMO
Full partnership
Embedded marketing leadership. Multi-channel strategy, team management, board-level reporting.
- Everything in Growth, plus:
- Full marketing stack ownership
- Team & vendor management
- Multi-channel expansion
- Quarterly strategy decks
- Board-level reporting
- Priority response & availability
Consulting
Strategic Consulting
Focused engagements to solve specific marketing challenges. From go-to-market strategy to channel optimization.
- Marketing strategy development
- Channel mix optimization
- Competitive analysis
- Growth diagnostics
- Tech stack evaluation
Technical Marketing
Deep technical expertise for complex marketing challenges. Analytics, tracking, integrations, and automation.
- GA4 & GTM implementation
- Marketing automation setup
- CRM integrations
- Attribution modeling
- Data pipeline architecture
Audits & Assessments
Agency Audit
PopularA forensic review of your current marketing work—whether handled by an agency, freelancer, or in-house team. Evidence-based findings, not opinions.
- Platform setup verification
- Promised vs. delivered analysis
- Technical implementation review
- Performance gap identification
- Prioritized recommendations
Marketing Audit
Comprehensive review of your marketing operations. Identify gaps, inefficiencies, and opportunities.
- Channel performance analysis
- Tech stack assessment
- Process & workflow review
- Competitive benchmarking
- Prioritized recommendations
Analytics Audit
Deep dive into your data infrastructure. Ensure you're measuring what matters and trusting your data.
- Tracking implementation review
- Data quality assessment
- Conversion tracking audit
- Dashboard evaluation
- Measurement strategy
Not sure what you need?
Let's talk. I'll help you figure out the right approach for your situation—no pressure, no hard sell.
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